LeBron, Inc. The Making of a Billion-Dollar Athlete

By Windhorst, Brian

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ISBN
9781538730874 9781538730867
Publisher
Grand Central


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Library Journal

Reviewed on May 1, 2019  |  Above The Line

In his fourth publication on the NBA superstar, sportswriter Windhorst (Return of the King) focuses on the aspirations LeBron James continues to craft off the court. Beginning with the early recognition of his star power, James placed a high value on authenticity in his business decisions, being unafraid to turn down unsuitable offers and creating a management group with hometown friends in order to have mor...Log In or Sign Up to Read More

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