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Library Journal
Reviewed on September 1, 2014 | Social Sciences
Rudder, cofounder of dating site OKCupid, offers an irreverent, thought-provoking popularization of data science, specifically online user data and what it tells us about attraction, division, and identity. Noting the dominant uses of data by corporations and government (marketing and surveillance), Rudder investigates and shares his enthusiasm for the human side of data. He mines his own site plus Twitter, Craigslist, Reddit, and Google among other source...Log In or Sign Up to Read More